thediamondshop.net | Free Online SEO Audit for thediamondshop.net

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.thediamondshop.net/

Character length : 23

Title

The Diamond Shop: Home

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://thediamondshop.net/robots.txt

User-agent	Disallowed for the search engines
*	/catalog/?* /designers//catalog/? /account/ /cart/ /admin/ /search/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

The Diamond Shop: Home

Character length : 23

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	4	2	0	0	0

Heading structure in the source code

<H3> (314) 721-2210
<H2> Contact Us
<H2> Customer Service
<H3> (314) 721-2210
<H2> Education
<H2> Be Social

Word cloud

guide3
jewelry3
diamond2
services2
sale2
shipping2
returns2
policy2
privacy2
conditions2
terms2
collections2
happening2
list2
cart2
watches2
wish2
account2
login2
create2
wedding2
engagement2
men's2
women's2

Keyword matrix

word	title	descriptions	heading
guide
jewelry
diamond
services
sale
shipping

Two Word cloud

what's happening2
watches collections2
engagement wedding2
account wish2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 14 images on this web page.

Alternate attributes for the following 8 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

3.40

Flesch Reading Ease

74.80

Coleman Liau Index

11.50

Automated Readability Index (ARI)

1.70

Dale–Chall Readability

5.80

SMOG Index

7.30

Spache Readibility

5.00

Number of letters

727

Number of words

156

Number of sentences

Average words per sentences

Number of syllables

239

Syllables in words

240

Average syllables in words

1.53

Number of words in first three syllables

Percentage of word / syllables

20.51

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 0.41 seconds have passed until the page started to load.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://cdn.polyfill.io/v2/polyfill.min.js
https://www.thediamondshop.net/.. /base_header-69d29848651c7faf6d21.js
https://www.thediamondshop.net/static/vendor-0f0f36758a0ddf21ec32.js
https://www.thediamondshop.net/.. /base_footer-69d29848651c7faf6d21.js
https://use.typekit.net/oct5bfo.js
https://cdn.callrail.com/.. /swap.js

List of render blocking css files

https://www.thediamondshop.net/.. /base_header-b9d717ae8a7ced1f62ef77aacbdb...

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

https://www.thediamondshop.net/static/CACHE/js/fd30cf1a225d.js
https://www.thediamondshop.net/static/ts_newsletter/js/ts_newsletter.newsletter.js
https://www.thediamondshop.net/static/emailform/js/emailform.js
https://www.thediamondshop.net/static/emailform/js/script.js?timestamp=20160316
https://www.thediamondshop.net/static/slideshow/js/owl.theme.slideshow.js
https://www.thediamondshop.net/static/slideshow/js/gallery.js
https://www.thediamondshop.net/static/tsj_gemstone/js/tsj_gemstone_widget.js

File size of all javascript files combined

1.05MB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

https://www.thediamondshop.net/static/CACHE/css/919dfa614ef4.css

File size of all css files combined

561.01KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

48.50KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://use.typekit.net/oct5bfo.js	10 minutes
https://connect.facebook.net/en_US/fbevents.js	20 minutes
https://connect.facebook.net/.. /1852140238335114?v=2.8.12&r=stable	20 minutes
https://cdn.callrail.com/.. /swap.js	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

272.26KB

Image optimisation

You can save 49.6KB (33% compression) by optimising the images below:

By lossless compressing the https://www.thediamondshop.net/.. /diamond-shop-logo.png you can save 16.3KB (75%) data.
By lossless compressing the https://www.thediamondshop.net/media/uploads/pitch-right.jpg you can save 9.3KB (32%) data.
By lossless compressing the https://www.thediamondshop.net/media/uploads/pitch-middle.jpg you can save 7.7KB (30%) data.
By lossless compressing the https://www.thediamondshop.net/media/uploads/pitch-left.jpg you can save 5KB (23%) data.
By lossless compressing the https://media.jewelfeed.com/.. /jewelers-mutual.png you can save 3.8KB (23%) data.
By lossless compressing the https://media.jewelfeed.com/.. /american-gem-trade-association.png you can save 3.7KB (23%) data.
By lossless compressing the https://media.jewelfeed.com/.. /better-business-bureau.png you can save 3.7KB (21%) data.

Traffic

Alexa

7049966

Links

We found a total of 57 different links.
Internal links: 44
External links: 13

External links:

Link text (anchor)	Link strength
Facebook
Google Plus
Instagram
LinkedIn
Pinterest
Twitter
Yelp
YouTube
https://www.bbb.org
http://www.agta.org
https://www.jewelersmutual.com
http://www.rjomembers.com
Jewelry Website Design by Thinkspace

Internal links:

Link text (anchor)	Link strength
https://www.thediamondshop.net/#top
https://www.thediamondshop.net/#mobile
https://www.thediamondshop.net/cart
https://www.thediamondshop.net/#mobile-account
https://www.thediamondshop.net
Hours & Directions
Contact Us
Login
Create Account
Wish List
Cart
Engagement & Wedding
Women's
Men's
Watches
Collections
Sale
Services
What's Happening
Home
https://www.thediamondshop.net/designers/carizza
https://www.thediamondshop.net/specials
https://www.thediamondshop.net/designers/thomas-farley-design
https://www.thediamondshop.net/heartbeat
https://www.thediamondshop.net/black-white-collection
https://www.thediamondshop.net/diamonds
https://www.thediamondshop.net/services/custom-design
View The Gallery
Start Your Project
https://www.thediamondshop.net/company/commitment
Visit Our Store
About Us
Shipping & Returns
Terms and Conditions
Privacy Policy
(314) 721-2210
12 North Central Avenue • Clayton, MO 63105
Jewelry Care
Diamond Guide
Gemstone Guide
Gift Giving Guide
Metals
Jeweler Blog
Terms & Conditions

Website security

45.33.7.253

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

jalbertjohnsonjewelers.com

broylesjewelers.com

duncanfinejewelry.com

hurdlesjewelry.com

seahawksjeweler.com

avantgardejewelers.com

independentjewellers.com

jewellerybysanders.com

samifinejewelry.com

baconjewelers.com

Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of thediamondshop.net